Archive for December 3rd, 2008

posted by admin on Dec 3

Why Non-profits Need To “Twitter”…

Wowwwww!!!… that is all I could say when I read about a non-profit group called Epic Change. This group is trying to provide education to the non-profit world about marketing and fund-raising concepts utilizing internet tools like Twitter, Twittera free social communication networking service. When you sign up at Twitter you are asked – “What are you doing?”… No Really, that’s it – they have data that says a lot of family, work, partying “peeps”…want to know what their social circles are doing…and Twitter will send them updates – they are called “tweets”. Epic Change made their point about Twitter with a 48 hour fund-raising campaign that happened during Thanksgiving which raised $11,131.00 for a school in Tanzania. Epic Change does give credit for the fund-raising idea to use Twitter to the guys at the Future Now Market Better Group-which raised funds for three non-profits during Halloween in their “Trick or Tweet” project.
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